27 Valuable Tips You Should Know
To Get Your Home SOLD FAST and for TOP DOLLAR!
1. Understand Why You Are
Selling Your Home.
Your motivation to sell is
the determining factor as to how you will approach the process. It affects
everything from what you set your asking price at to how much time, money and
effort you're willing to invest in order to prepare your home for sale. For
example, if your goal is for a quick sale, this would deter mine one approach.
If you want to maximize your profit, the sales process might take longer thus
determining a different approach.
2. Keep the Reason(s) You are Selling to Yourself.
The reason(s) you are selling your home will affect the way you negotiate its
sale. By keeping this to yourself you don't provide ammunition to your
prospective buyers. For example, should they learn that you must move quickly,
you could be placed at a disadvantage in the negotiation process. When asked,
simply say that your housing needs have changed. Remember, the reason(s) you
are selling is only for you to know.
3. Before Setting a Price - Do
Your Homework.
When you set your price, you make buyers aware of the absolute maximum they
have to pay for your home. As a seller, you will want to get a selling price as
close to the list price as possible. If you start out by pricing too high, you
run the risk of not being taken seriously by buyers and their agents and pricing
too low can result in selling for much less than you were hoping for.
Setting Your Home's Sale Price.
If You Live in a Subdivision - If
your home is comprised of similar or identical floor plans, built in the same
period, simply look at recent sales in your neighborhood subdivision to give you
a good idea of what your home is worth.
If You Live in An Older Neighborhood - As
neighborhoods change over time each home may be different in minor or
substantial ways. Because of this you will probably find that there aren't many
homes truly comparable to your own. In this case you may want to consider
seeking a Realtor' to help you with the pricing process.
if You Decide to Sell On four Own.- A
good way to establish a value is to look at homes that have sold in your
neighborhood within the past 6 months, including those now on the market. This
is how prospective buyers will assess the worth of your home. For most
communities, a trip to City Hall can provide you with home sale information from
the public records.
4. Do Some "Home Shopping" Yourself.
The best way to learn about
your competition and discover
what turns buyers off is to check out other open houses. Note floor plans,
condition, appearance, size of lot, location and other features. Particularly
note not only the asking prices but what they are actually selling for.
Remember, if you're serious about getting your home sold fast, don't price it
higher than your neighbor's.
5. When Getting an Appraisal is a Benefit.
Sometimes a good appraisal can be a benefit in marketing your home. Getting
an appraisal is a good way to let prospective buyers know that your home can be
financed. However, an appraisal does cost money, has a limited life, and there's
no guarantee you'll like the figure you hear.
6. Tax Assessments - What They Really Mean.
Some people think that tax assessments are a way of evaluating a home, The
difficulty here is that assessments are based
on a number of criteria that may not be related to property values, so
they may not necessarily reflect your home's true value.
7. Deciding Upon a
Realtor.
According to the National Association of Realtors, nearly two
thirds of the people surveyed who sell their own homes say they wouldn't do it
again themselves, Primary reasons
included setting a price, marketing handicaps, liability concerns, and time
constraints. When deciding upon a Realtor, consider two or three. Be as wary of
quotes that are too low as those that are too high.
All Realtors' are not the same! A professional Realtor' knows the market and
has information on past sales, current listings, a marketing plan, and will
provide their background and references. Evaluate each candidate carefully on
the basis of their experience, qualifications, enthusiasm and personality. Be
sure you choose someone that you trust. Make sure you feel confident that they
will do a good job on your behalf.
If you choose to sell on your own, you
can still talk to a Realtor'. Many are more than willing to help do-it-yourselfers with paperwork, contracts, etc. and should problems arise, you now have
someone you can readily call upon.
8. Ensure You Have Room to Negotiate.
Before settling on your asking price make sure you leave
yourself enough room in which to bargain. For
example, set your lowest and highest selling price. Then check your priori ties
to know if you'll price high to maximize your profit or price closer to market
value if you want sell quickly.
9. Appearances Do
Matter- Make them Count!
Appearance is so critical that it would be unwise to ignore this when selling
your home. The look and "feel" of your home will generate a greater emotional
response than any other factor.Prospective buyers react to what they see,
hear, feel, and smell even though
you may have priced your home to sell.
10. Invite the Honest Opinions of Others.
The biggest mistake you can make at this point is to rely solely on your own
judgment. Don't be shy about seeking the honest opinions of others. You need to be
objective about your home's good points as well as bad. Fortunately,
your Realtor' will be unabashed about discussing what should be done to make
your home more marketable.
11. Get it Spic n' Span Clean and Fix Everything, Even If It Seems
Insignificant.
You'll never know what turns buyers off. So scrub, scour, tidy up,
straighten, get rid of the clutter, declare war on dust, repair squeaks, the
light switch that doesn't work, and the tiny crack in the bathroom mirror
because these can be deal killers. Remember,
you're not just competing with other resale homes but brand-new ones as well.
12. Allow Prospective Buyers to Visualize Themselves in Your Home.
The last thing you want prospective buyers to feel when viewing your home is
that they may be intruding into someone's life. Avoid clutter such as too many
knick-knacks, etc. Decorate in neutral colors, like white or beige and place a
few carefully cho sen items to add warmth and character. You can enhance the
attractiveness of your home with a well-placed vase of flowers or potpourri in
the bathroom. Home-decor magazines are great for tips.
13. Deal Killer Odors - Must Go!
You may not realize this but odd smells like traces of food, pets and smoking
odors can kill deals quickly. If prospective buyers know you have a dog or that
you smoke, they'll start being aware of odors and seeing stains that may not
even exist. Don't leave any clues.
14. Be a Smart Seller-
Disclose Everything.
Smart sellers are proactive in disclosing
all known defects to their buyers in
writing. This can reduce
liability and prevent lawsuits later on.
15. It's Better With More Prospects.
When you maximize your home's marketability, you will most likely attract
more than one prospective buyer. It is much better to have several
buyers because they will compete with each other; a
single buyer will end up competing with you.
16. Keep Emotions in
Check During Negotiations.
Let go of the emotions you've invested in your home. Be detached, using a
business-like manner in your negotiations. You'll definitely have an advantage
over those who get caught up emotionally in the situation.
17. Learn Why Your Buyer is Motivated.
The better you know your buyers, the better you can use the negotiation
process to your advantage. This
allows you to control the pace and duration of the process.
As a rule, buyers are looking to purchase the best affordable property for
the least amount of money. Knowing what motivates them enables you to negotiate
more effectively. For example, does your buyer need to move quickly? Armed with
this information you are in a better position to bargain.
18. What the Buyer Can Really Pay.
As soon as possible, try to learn the amount
of mortgage the buyer is qualified to carry and
how much his/her down payment is.
If their offer is low, ask their Realtor' about the buyer's ability to pay what
your home is worth.
19. When the Buyer Would Like to Close.
Quite often, when buyers would "like"
to close is when they need to close. Knowledge
of their deadlines for completing negotiations again creates a negotiating
advantage for you.
20. Never Sign a Deal on
Your Next Home Until You Sell Your Current Home
Beware of closing on your new home while you're still making mortgage
payments on the old one or you might end up becoming a seller who is eager (even desperate) for
the first deal that comes along.
21. Moving Out Before
You Sell Can Put You at a Disadvantage.
It has been proven that it's more difficult to sell a home that is vacant
because it becomes forlorn and looking forgotten, no longer an appealing
sight. Buyers start getting the
message that you have another home and are probably motivated to sell. This
could cost you thousands of dollars.
22. Deadlines Create A
Serious Disadvantage.
Don't try to sell by a certain date. This adds unnecessary
pressure and is a serious disadvantage in
negotiations.
23. A Low Offer- Don't Take It Personally.
Invariably the initial offer is below what both you and the buyer knows he'll
pay for your property. Don't be upset, evaluate the offer objectively. Ensure
it spells out the offering price, sufficient deposit, amount of down payment,
mortgage amount, a closing date and any special requests. This can simply
provide a starting point from which you can negotiate.
24. Turn That Low Offer Around.
You can counter a low offer or even an offer that's just under your asking
price. This lets the buyer know that the first offer wasn't seen as being a
serious one. Now you'll be negotiating only with buyers with serious offers.
25. Maybe the Buyer's
Not Qualified.
If you feel an offer is inadequate, now is the time to make
sure the buyer is quaked to carry the size of mortgage the
deal requires. Inquire how they arrived at their figure and suggest they compare
your price to the prices of homes for sale in your neighborhood.
26. Ensure the Contract
is Complete.
To avoid problems, ensure that all terms, costs and responsibilities are spelled
out in the contract of sale. It
should include such items as the date it was made, names of parties involved,
address of property being sold, purchase price,
where deposit monies will be held, date for loan approval, date and place of
closing, type of deed, including any contingencies that remain to be settled and
what personal property is included (or not) in the sale.
27. Resist Deviating
From the Contract.
For example, if the buyer requests a move-in prior to closing, just
say no. Tell them that you've
been advised against it. Now is not the time to take any chances of the deal
falling through.